Brotherly Provisions
BRAND IDENTITY + PACKAGE DESIGNBrotherly Provisions brings big flavor and a little brotherly love to the table. We built a brand identity to match, translating its Philly roots, chef-crafted recipes, and obsession with crunch into a visual world full of personality.
From the logo and color palette to the packaging, we gave the brand a cohesive look with room for each flavor to stand out. Bold design and a playful attitude made the jars feel as at home on a crowded dinner table as on a retail shelf. A comprehensive brand book established the foundation, while ongoing art direction and web design consulting helped carry the identity into the digital experience.
Logo Design
Brand Guidelines
Packaging Design
Web Design
Art Direction
PAID MEDIA
We extended the brand beyond the jar, partnering with our colleagues at Maneuver Seven to help bring Brotherly Provisions to life online. Through consultation across the full website design and ongoing art direction, we helped translate the identity into a digital experience with the same bold personality as the packaging. Product storytelling, color, and design worked together to connect the brand’s roots with what makes each flavor special, creating a cohesive experience from first impression to first spoonful.
Built for big flavor.
“BFM has been an incredible partner in bringing Brotherly Provisions to life. From developing our brand identity and packaging to building our website, they helped turn our initial vision into a brand we’re genuinely proud of. Having one partner who understands both the creative side of building a brand and the commercial side of getting it in front of consumers has been incredibly valuable”
— Ron & Alex, Co-Founders, Brotherly Provisions